Full text loading...
- ISSN: 0010-096X
- E-ISSN: 1939-9006
-
When Writing Becomes Content
- Source: College Composition & Communication, Volume 67, Issue 2, Dec 2015, p. 173 - 196
-
- 01 Dec 2015
Abstract
This essay explores content, a word and concept now often associated with writing in fields including marketing, journalism, publishing, and technical communication. Ipresent a definition of content appropriate to writing studies and explore a range of issues and practices that the content metaphor can bring to our professional, scholarly, and pedagogical attention.
© 2015 by the National Council of Teachers of English.